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Soft Girl Makeup Models. Inspired By: The Soft Girl Makeup Trend!


27 Jan 2021

What’s the tea on this makeup trend?

  • Pink everything

  • Exaggerated flushed cheeks

  • Radiant, dewy skin

  • Blurred lips

  • Fluffed brows

  • Girly accessories

  • and in case you forgot...more pink!

  • Anything but Basic! & The Pink Attitude

    Here for it? Let’s dive in.

    Soft Girl Makeup is all about embracing femininity and youthfulness through cheeks saturated in pigment and a soft pout to complete the vibe. To help you soft-loving babes go off on this trend, here are the essential products you need to grab:

  • Sweet Cheeks Soft Cheek Tint: 100% vegan, this cream blush is available in 6 natural finish shades for a buildable wash of color.

  • Soft Matte Lip Cream: A classic matte staple, this ultra-pigmented formula glides on smooth and lasts comfortably all day.

  • Fill & Fluff Eyebrow Pomade Pencil: This waxy pomade formula coats every hair creating a blendable texture so you can build natural, feathered brows.

  • Playing with Fire, Berry in Lust, & Hot Pink Summer

    Products? Check. Need a tutorial? SAY LESS!

    Step 1: How much is too much blush? The limit does not exist. Apply Sweet Cheeks Soft Cheek Tint with your fingers, focusing the pigment on the apples of your cheeks. Drape your blush over the bridge of the nose for a naturally lushed look.

    Step 2: Apply a complimentary shade of Soft Matte Lip Cream to the center of your lips. Use your fingers to pat out the edges for a blurred appearance.

    Step 3: No look is complete without the brows. Use Fill & Fluff Eyebrow Pomade Pencil to create hair-like strokes with the pointed end of the teardrop tip, then use the flatter part to line and fill. Switch to the micro paddle brush on the flipside to blend.

    For an extra pop to the skin, add California Beamin’ Face & Body Highlighter to the tops of your cheekbones and tip of your nose.

    Think you have the Soft Girl trend down? Tag us @NYXCosmetics to show off your naturally cheeky look with the NYX community.


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