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Price: $8.00

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Why We Love It


It's all in the name really, NYX Professional Makeup Worth The Hype Volumizing & Lengthening Mascara is your jam for long, full eyelashes that last from the office to cocktails. A breeze to apply, and comfortable to wear, this volumizing mascara features a tapered brush tip coating every lash (even the baby ones on the bottom!) in buildable, lengthening color.



For most recent ingredient list, please refer to packaging.

68462 INGREDIENTS / INGRÉDIENTS: Water/Aqua/Eau, Paraffin, Potassium Cetyl Phosphate, Copernicia Cerifera (Carnauba) Wax/Copernicia Cerifera Cera/Cire de Carnauba, Ethylene/Acrylic Acid Copolymer, Styrene/ Acrylates/Ammonium Methacrylate Copolymer, Beeswax/Cera Alba/Cire d’Abeille, Synthetic Beeswax, Bis-Diglyceryl Polyacyladipate-2, Polybutene, Cetyl Alcohol, Steareth-20, Glyceryl Dibehenate, Steareth-2, Tribehenin, Acacia Senegal Gum, Glyceryl Behenate, Sodium Laureth Sulfate, Disodium EDTA, Propylene Glycol, Hydrogenated Jojoba Oil, Hydrogenated Palm Oil, Hydroxyethylcellulose, Caprylyl Glycol, Tetrasodium EDTA, Trisodium EDTA, Soluble Collagen, Butylene Glycol, BHT, Potassium Sorbate, Sodium Dehydroacetate, Phenoxyethanol. MAY CONTAIN / PEUT CONTENIR (+/-): Iron Oxides (CI 77499). <13044>

How To Use It


Starting at base of lashes, gently sweep brush from root to tip. Repeat until desired level of volume and overall awesomeness is achieved.



Will yall be getting the old blue back?

Asked by: Queenie101
Hi Queenie101! Thank you for your interest in our Worth the Hype Volumizing &amp; Lengthening Mascara. This mascara is currently available in Blue, Black, Brownish Black, and Purple. We hope this information helps!
Answered by: NYX Professional Makeup
Date published: 2019-10-24

Is this mascara formula vegan? (The black mascara in particular.)

Asked by: questionfromclaire
Hi there! Thank you for your interest in our Worth the Hype Volumizing &amp; Lengthening Mascara! Most ingredients derived from grain sources are highly refined and retain no traces of gluten proteins. For less refined ingredients from natural sources, NYX Professional Makeup has established strict limits on the level of potentially allergenic proteins. Since individuals exhibit a wide range of sensitivities to these proteins, if you have any questions or concerns you should discuss with your medical care provider. All the ingredients we use in a product are listed on the package or the label of the product itself. For products too small to accommodate the list, a separate ingredient list is available on the display unit in the store for your convenience. Since some ingredients are known by more than one name, we use the standard industry FDA-recognized names. A review of the ingredients that are listed on all of our products or packages will alert you to the presence of this type of ingredient.
Answered by: NYX Professional Makeup
Date published: 2019-07-08

Is this a tubing-fiber mascara?

Asked by: toshfierce9011
Hey there toshfierce9011 ! Our Worth the Hype Mascara helps with building up fuller, longer-looking lashes with ease. We hope this helps!
Answered by: NYX Professional Makeup
Date published: 2019-01-29

How many coats should you do&nbsp;

Asked by: Jazzpants
Hi there! We recommend 1-3 coats, but can vary depending on the volume and length you want to achieve. Hope this helps!
Answered by: NYX Professional Makeup
Date published: 2019-07-17

What other colors is the Worth the Hype Mascara available in?

Asked by: GoIL63
Hi there! Our Worth the Hype Volumizing &amp; Lengthening Mascara is available in black.
Answered by: NYX_Cosmetics
Date published: 2018-01-05

Hi is this mascara waterproof?

Asked by: Afrooz
Hi Afrooz! Our Worth the Hype Mascara is not Waterproof.
Answered by: NYX Professional Makeup
Date published: 2018-02-03
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Rated 5 out of 5 by from I get compliments All the time!! This mascara is Gorgeous!! It is Great for all times of year!! Gives your eyes a Nice pop and it doesn't leave nasty black under your eyes. Super easy to remove and it is Such a Refreshing change from the same old black that Everybody else has on!!
Date published: 2019-11-27
Rated 1 out of 5 by from Worst I bought the water proof mascara and it wasn’t the best. I was really disappointed because it was very dry and clumpy. Within an hour my lashes went down.
Date published: 2019-11-20
Rated 5 out of 5 by from Name says it all! I’ve struggled with my lashes for years! I have fine and fragile lashes that she’s a lot and can’t seem to grow very long- and my right eye is worse than the left. I spent the extra money and ordered the fiber lash mascara from Too Faced, and ice always loved it. I ha ent found NYX fiber mascara in stores yet, but will order online. I live for a fiber mascara. That being said, I’ve used Dior, MAC, L’Oréal, Bobbi Brown, you name it..and nothing really does the job. I ran across this mascara from NYX and I was floored!! It gave me incredible length, and just enough volume without clumping. I am absolutely in love, and for under $10?! I buy 2 at a time now so I’m never without. Excellent product for those with fine or shorter lashes, so I can only imagine how well it does on full, long natural lashes! Definitely buy this ladies, you won’t be disappointed :)
Date published: 2019-10-22
Rated 1 out of 5 by from Color I purchased the purple color for a party this past weekend; however, the purple was not vibrant and looked black.
Date published: 2019-10-21
Rated 5 out of 5 by from My favorite mascara I love this mascara so much! It's perfect for daily wear and at an affordable price.
Date published: 2019-10-19
Rated 5 out of 5 by from Great mascara My favorite mascara. Good coverage and not chalky.
Date published: 2019-09-25
Rated 5 out of 5 by from Great in volumizing and lengthening. This mascara is great in volumizing and lengthening the lashes. I love it and would buy again.
Date published: 2019-09-17
Rated 4 out of 5 by from Great mascara The only complaint I have is, there are not enough choices in vibrant color
Date published: 2019-08-28
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