Princess Nokia X NYX Professional Makeup
Lip kits - the making of:
At NYX Professional Makeup we’ve always supported and enjoyed partnering with artists that align with our values, Proud Artistry For All.
“As an artist, I hope to inspire people to simply believe in themselves and create a culture of inclusivity and acceptance. NYX Professional Makeup does such a wonderful job of this and is one of the reasons I am so proud to partner with them on these amazing lip kits! NYX PM is definitely writing new rules in the beauty industry and encouraging a culture of diversity and acceptance where pro-quality product can be experienced by all.”
Enter - Princess Nokia: she’s a rap star, but she is so much more than that: the New York-born Puerto Rican MC, singer, songwriter, entrepreneur, style icon, actress, and activist amplifies her own voice across music, fashion, film, and society.... and now in beauty.
Princess Nokia X NYX Professional Makeup
Lip kits - the INSPO:
“I am a makeup minimalist but can’t leave the house without a signature lip. Just a swipe of color and some gloss makes me feel perfectly put together.”
In creating the lip kits, Princess Nokia wanted to make sure of one thing- creating a super inclusive collection of lip kits that would look great on all skintones. Not just what looks good on her, but for all her fans and NYX Professional Makeup lippie lovers. The lip kits recreate her signature contoured, glossy lip look that she rocks so well on and off stage. She named each kit after hand-selecting the shades for her fans to express different personalities & vibes: Y2K Hottie, Café Con Leche, Miss Thing, Sweet Nothings... which one are you?
“NYX Professional Makeup does such a great job of offering a wide range of tones, textures and styles that are universally flattering and celebrate and accentuate our beautiful differences.”
the trend: line + shine LIP-TOURING
“These are my signature lip kits, I focused on definition & shine with shades handpicked by me just for you.”
Princess Nokia’s signature lip look is all about amping up the volume and shine. She chose to pair up new Shine Loud, a vegan high shine lip color that doesn’t budge—with Allure 2020 best of beauty award-winning Slim Lip Pencil to create her ‘line + shine lip-touring' signature look. The result? Contoured, glossy lips for a power pout that lasts all day.
Want to learn more? Check out our click & consult services to speak to one of our PRO MUAs and ask all your makeup Qs!